
Sonja Dyess
Owner
Social Media Platform
Jacksonville
"A lot of folks go on there and immediately make the mistake of sell, sell, sell. Social media is where you flirt with the client. The website is where you sell the client once you have gained their trust. If you are a restaurant or retail store, Yelp is very vital to your business. It's basically complaining on steroids — either complaining or saying 'ya-hoo!' on steroids."